According to Technology Live, 47% of Boomers have a facebook profile.
"Last year, social media boomed for Baby Boomers: 47% of them actively maintained a profile, compared with 32% in 2008, according to eMarketer."
It doesn't tell us who did the survey, or how many were surveyed, but perhaps reflects a boom in boomer's use of facebook.
Perhaps this means a growing trend for baby boomers to use facebook to find referrals for senior services on facebook.
Next time you're on facebook, join us on the RealSageAdvice page!